Atlanta ranks as the 7th largest DMA in the U.S. and secures its place as a top-10 market for national advertisers. With a population of more than 6M and commuters traveling an average 70-minutes per-day to and from work, it only makes sense that OUTFRONT Out of Home reaches 98% of DMA population every-week. There are 5 key sectors of Atlanta that most national advertisers identify including Downtown, Midtown, The Parks, The Peach, and The Hangouts. Each of these sectors target a cultural mix of specific high-indexing audiences throughout a network of iconic Out of Home faces throughout the city.