With over 5 million people, and a median HHI of over $75,000, the Minneapolis – Saint Paul metro area is among one of the highest educated cities in the U.S. The Twin Cities each year sees top talent in manufacturing, healthcare, tech start-ups and retail come into the market making it a top Midwest destination. Minneapolis-St. Paul is a destination for people across the world, so whether you are looking to target tourists, leading business professionals, or locals, Minneapolis—Saint Paul is the place for you.
Consumer Weekly Reach — In the Twin Cities, OUTFRONT reaches 94% of the CBSA consumers weekly.
Digital Expansion — The digital footprint in the Twin Cities has increased by 70%, giving brands the opportunity to dominate the market. Minneapolis' Digital Network allows brands to have market wide exposure, near real time messaging, and creative flexibility.
Impact of OOH — 99% of Minnesota consumers are exposed to OOH.
Deliver Impact in Minneapolis
Larger than Life Formats —
This advertising space is one of the largest billboards in the Twin Cities. This larger-than-life unit overlooks I-94 reaching daily traffic traveling between Minneapolis and Saint Paul.
High Impact Skyway Transit Media —
The Minneapolis-St. Paul skyway pedestrian transit system has both interior and exterior high-impact wallscape media formats across 3 downtown metros.
Digital Bulletin Network —
Our digital bulletin network targets hard to reach pockets of the Twin Cities metro.
Unique Skyway Transit Coverage —
Our unique skyway transit platform reaches the highest HHI business decision makers in the state. Dominate the downtown cores of Minneapolis, Saint Paul, and Rochester with stand-out skyway media formats like backlit panels, liveboards, wallscapes, pillar clings, floor clings and so much more!
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Creative Best Practices
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Our proprietary data platform attributes impression counts, dwell time, and audience segmentation for our assets.
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