OUTFRONT’s inventory dominates Palm Springs, reaching 75% of US consumers weekly. Home to over 50 premier golf courses, fine dining restaurants, and luxurious spas, Palm Springs is the ultimate resort community! This tourist destination hosts the world-famous Coachella music festival and Stagecoach, drawing in hundreds of thousands of visitors each year. The streets, lined with palm trees, are perfect for exploring boutique shops, art galleries and museums while soaking up the warm sunshine. With over 350 days of sunshine a year, the permanent year-round Palm Springs population doubles in the winter season.
Population — Palm Springs has over 140,000 residents.
Visitors — 14 million individuals visit Palm Springs annually and it accounts for 7.5 billion in spending.
Market Coverage — 75% of the population reached weekly.
Festival Goers — Coachella music festival draws in over 750K people annually and Stagecoach brings in over 80K people annually.
Deliver Impact in Palm Springs
Desert Digital Network —
OUTFRONT’s Palm Springs digital bulletin coverage is the perfect medium to reach visitors and locals daily to get brand visibility.
Billboards for a Social Cause —
During Coachella season, artist Matoma utilized sequential billboards on the highway to the festival grounds to spread awareness and raise funds for Ukraine.
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