Springfield
BILLBOARDS
& OOH ADS

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OUTFRONT has built a strong presence in the Springfield-Holyoke area with outdoor advertising in Springfield.
Springfield-Holyoke, Massachusetts, is more than just a sub-section in between the CT and Boston markets. The opportunity for outdoor advertising continues to rise as the area transforms into a popular destination for entertainment, travel, and more.

95%

Population Reached Weekly — 95% of the population is reached on a weekly basis.
Source
GEOPATH, 2021

10 MI

10 Miles from Bradley Airport — Just 10 Miles north of Bradley International Airport.
Source
GOOGLE MAPS, 2022

75%

Commuter Drive Alone — 75 percent of commuters in the area drive alone with an average commute time of 21 minutes.
Source
CENSUS REPORTER, 2021

AVAILABLE MEDIA

out of home advertising springfiled massachussets digital billboards
Digital Billboards
Crystal clear and eye-catching day or night, our digital billboards command attention for local and national brands.

Deliver Impact in Springfield, MA

billboard in springfield holyoke
HN0001439
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This is our first digital face in the Springfield-Holyoke area, marking a new frontier for OUTFRONT in this market.
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HN000509
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This Bulletin (511) has increased visibility due to recent tree cuts in the surrounding area. It welcomes travelers as they pass through the East Springfield, MA section of I-291 on their way to the greater Boston, MA area. This unit points Southwest towards commuters traveling westbound.
billboard in springfield holyoke
HN000511
 — 
This Bulletin (511) has increased visibility due to recent tree cuts in the surrounding area. It welcomes travelers as they pass through the East Springfield, MA section of I-291 on their way to the greater Boston, MA area. This unit points Southwest towards commuters traveling westbound.
billboard in springfield holyoke
HN000512
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Unit 512 is a new addition that points West and displays front and center to commuters exiting Springfield and heading Northeast towards Springfield. Local points of interest include: The Basketball Hall of Fame, MGM Casino, Big Y and more.
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We saw a 175% lift above the mobile SAR benchmark for Vaiuso Farms
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Production Guidance
Explore our library of creative specs for the various creative alignments available within our Media options.
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Preview Tool
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Creative Best Practices
Check out our creative guidelines that will help foster the creation of effective and powerful digital creative.
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smartSCOUT™
Our proprietary data platform attributes impression counts, dwell time, and audience segmentation for our assets.
transit specifications for your OOH campaign
Transit Specifications
Explore our library of creative specs for the various creative alignments available within our Transit Networks.
Photo Gallery
OUTFRONT's iconic canvases dominate the most sought-after-areas including East Springfield, MA, Chicopee, MA, Location 3, and more.
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out of home billboard advertising springfield massachusetts
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