STUDIOS’ Winning Streak Continues: Conquering Ad Club Connecticut Again

November 26, 2024

We’ve done it again! STUDIOS, the in-house creative agency at OUTFRONT, has won six awards at the prestigious Advertising Club of Connecticut Awards for the second consecutive year.


AD CLUB CT is a non-profit organization with over 2,000 members dedicated to advertising excellence. It serves as a vital platform for professionals in the industry to connect, collaborate, and celebrate outstanding achievements.


"Being recognized by AD CLUB CT for the second year in a row is incredibly rewarding and humbling,” STUDIOS Senior Creative Director Lisa Silva said. “It validates the hard work and dedication of our team and motivates us to keep creating successful campaigns for our clients.” Along with Graphic Designer Kevin Post, Lisa was the creative force behind these award-winning campaigns.


Lisa and Kevin both earned awards for their work with personal injury attorney Bert McDowell. "When Bert started advertising with us, he already had a well-established brand identity,” Lisa explained the collaboration. “Our task was to take those elements, along with his initial concept, and develop a campaign that would help him stand out and dominate other lawyers in the out of home advertising space.”


The ability to connect with a brand on a personal level and translate that understanding into a visually compelling, effective design is a core reason for STUDIOS’ success. That’s what happened with Kevin's favorite campaign of the year, for Perkatory Coffee Roasters.

"The client came to us saying they weren’t seeing the success they hoped for with their own design,” he recalled. “I go there regularly so I know the vibe, I know what they’re all about. I took a stab at designing something for them, with no direction from the client, and they loved it. It was on my ride home from work, so I got to see it all the time."


Lisa also received an accolade for her work with The Bristol Bazaar, a local artisan market. Its use of digital out of home ensured the most advantageous use of our assets. “Running a digital campaign allowed them to change copy often and easily build on their campaign through the year," she said.

STUDIOS’ continued success at the AD CLUB CT Awards is a testament to OUTFRONT’s commitment to pushing creative boundaries and driving results for our clients. The nationwide team of 50+ creatives at STUDIOS deeply understand the evolving advertising landscape; their ability to adapt and innovate is why their campaigns get results like this.

Put the expertise of our STUDIOS team to work for you. Contact us today to collaborate on your next campaign!

Author: Rahni Lawrence, Marketing Specialist @ OUTFRONT

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